StockX's Business Model Revolves Around Consistent Customer Experience

The platform assumes financial responsibility for fraud, differentiating it from competitors in an oversaturated resale market

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Consumers seeking rare high-end items have a plethora of online resale platforms to facilitate their search: Poshmark, eBay, The RealReal, Rebag, Mercari, Depop, Etsy, Vestiaire, Grailed, Farfetch, 1stDibs, Fashionphile… the list goes on.

But even if buyers find what they’re looking for, they’re all too often disappointed when their purchase arrives in the mail. The reason? There’s rarely any guarantee that items listed on resale sites are authentic, or that they’re in the condition the seller claims they are.

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