Cybersecurity firm White Ops has announced a recent funding round, during which it raised an undisclosed amount to expand its fraud detection capabilities beyond advertising.
Tamer Hassan, CEO and co-founder of White Ops, said over 80% of the company’s roughly 250 clients are in the ad tech space. He told Adweek that White Ops will be taking its core technology and applying it to other sectors.
“The ad fraud that we see is coming from millions of infected devices.
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