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Spotify isn’t just a music streaming service—it’s a tool for life.
The tech company is out with a fresh campaign from agency Eleven. Titled “Just Add Spotify,” it illustrates all the little (and sometimes big) ways its audio can help you through the day—and the night.
Featuring a series of Spotify’s thematic playlists, the centerpiece website—justaddspotify.com—addresses such gnawing questions as “What’s wrong with my succulent?” and “How am I still hungover?”
The answers, naturally, are curated tracks—chill-out music to get you past that vodka headache, and gentle rains plus other nature sounds for your cactus—so you can tend to it without over-watering it (and so it doesn’t get lonely).
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