Topic: Young & Rubicam
Is JCPenney stocking up on slacks with extra room in the crotch? I'm inclined to think so, judging from its ballsy move of releasing a feel-good commercial from Young &…
JCPenney is looking to bounce back from an absolutely wretched 2012, when it shed customers at an astonishing rate. But first, it wants to say sorry. In this admirably honest…
MetService.com, a weather site in New Zealand, recently put up this empty (but nonetheless branded!) billboard frame in Auckland, through which it offered "real-time weather reports." Ha. As a gimmick,…
Y&R Midwest is trying to steer Pinterest users toward charitable shores, possibly because they're sick of them posting only about food and lingerie. Y&R's idea, called Helpin.It, is a set…
Everyone loves a good Photoshop disaster. Here's a fun campaign from Y&R Brazil that makes use of three such disasters, intentionally manufactured to sell dental floss. The point is, when…
Y&R in Brazil put together an interesting stunt for Goodyear recently, inserting sheets of bubble wrap into newspapers and handing them out to drivers in São Paolo as they waited…
An assisted-living facility would seem to be an unpromising location in which to set a condom ad. But Young & Rubicam's Buenos Aires office proves otherwise in this amusingly overwrought…
Who does that adorable, pudgy little baby look like? Maybe it's his father. Maybe his grandpa. Maybe the milkman. Probably he's an awkward mashup of one relation's beady eyes, another's…
Automakers are getting ever more inventive with the literature they package with new vehicles. In the U.K., we saw the guide to Britain's tiny roads that came free with Volkswagen's…
Y&R in Brazil visualizes the effect of LG's 3-D surround-sound technology with some nifty 3-D versions of the posters for Kill Bill, Pretty Woman and Forrest Gump. The images here…
