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Topic: Warner Bros.

The Top 20 Tumblr Ads of the Year Buzziest brand promos revealed

When Tumblr introduced in-stream sponsored posts last spring, skeptics predicted millennials would flee. But the blogging site soared to 47 million visitors in October, up 42 percent since the ads…

December 8, 2013, 9:44 PM EST

Watch All 75 Years of Superman's Career in Just Two Minutes The many faces of the Man of Steel

Superman turns 75 this year, so Warner Bros. commissioned Man of Steel director Zack Snyder and animator Bruce Timm to put together a short cartoon recapping Superman's career in comics,…

October 18, 2013, 7:57 AM EDT

Warner Bros. Consolidates Digital Sales Christopher Lindquist tapped to lead new entertainment group

Warner Bros. is consolidating its digital sales operations as it looks to build out an entertainment-focused ad powerhouse on the Web. The company plans to announce the formation of the Warner…

April 3, 2013, 12:01 AM EDT

We Took a Bunch of SXSW Geeks on a Field Trip And took photos

Talk about a lip smacker of a photo project. Adweek gathered a diverse group of SXSW attendees for this series of portraits set at three Austin landmarks—and as this is…

March 17, 2013, 11:06 PM EDT

Some of the Best Movie Campaigns—From Blair Witch to Hunger Games Technology and social media give Hollywood ads real star power

The Oscars are back this Sunday, for the 85th time, and once again the world gets set to witness the motion picture industry honor its best, brightest and most beautiful—while…

February 18, 2013, 7:54 AM EST

'Batman' Massacre Rattles Warner Bros., NRA, Celeb Boutique NRA deletes Twitter account after unfortunate tweet

Warner Bros., the National Rifle Association and Celeb Boutique became instant case studies Friday (July 20) on what happens when pre-planned marketing collides with human tragedy in real-time. Warner Bros. was…

July 20, 2012, 4:39 PM EDT

Nascar Is Ready for Its Closeup Drivers, movie studios have become fast friends

After a four-year dry spell, Dale Earnhardt Jr. on June 17 raced to his first Nascar Sprint Cup win in 144 tries, beating the field at Michigan International Speedway with…

June 25, 2012, 5:23 PM EDT

Bang Bang Pow Pow: TBS Wins Quarterly Ratings Race 'The Big Bang Theory' is a cable game changer

Mad Men may be the ultimate critical darling and The Walking Dead a relentless devourer of GRPs, but the most transformative show on basic cable is actually a broadcast hand-me-down. According…

March 27, 2012, 10:18 PM EDT

Of Price and Men: Kutcher, Lorre Ponder 10th Season 'Two and a Half Men' renewal likely, costly

Ashton Kutcher played it coy when asked if Two and a Half Men would be renewed for a 10th season, but the Nielsen ratings say Walden Schmidt is a lock…

March 13, 2012, 5:28 PM EDT

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