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Topic: Verizon

How a Radio Personality Got Into Advertising Alabama-based o2ideas works for Verizon and Gateway

Specs Who Shelley Stewart, founder and CEO What Creative agency Where Birmingham, Ala. In 1967, radio personality Shelley Stewart decided he wanted to start an ad agency that would work for marketers who advertised…

August 28, 2014, 10:45 AM EDT

T-Mobile Recruits Its Own Customers in Latest Attack on Rivals Poaching from Sprint

T-Mobile is looking to take advantage of Sprint's broken "Framily," encouraging its customers to recruit rival customers with the promise of faster data for free for a year. T-Mobile’s promotion,…

August 21, 2014, 6:51 PM EDT

Ad of the Day: Craig Robinson Croons Love Ballads to Verizon FiOS in Mock Infomercial TV's most likable piano man sings from the heart

When was the last time you saw an ad for a TV provider and thought to yourself, "Wow, this is enjoyable," rather than, "Oh my God, I hate you, stop…

August 20, 2014, 10:16 AM EDT

These Brands Want Girls to Care About Science, Technology, Engineering and Math Google, Verizon, ComEd and more

The latest trend of empowerment marketing has inundated us with positive messages for women. But some brands aren't letting their message end with a campaign spot. Armed with statistics that…

July 14, 2014, 1:48 PM EDT

Gillette's Facial Hair Through the Ages a Viral Hit A little scruff never hurt anyone

Clean-shaven, bearded or mustashioed: Men have rocked it all with style and aplomb. Gillette's 100 Years of Hair celebrates the most popular facial hairstyles of the last decade, showing that…

July 4, 2014, 9:00 AM EDT

Ad of the Day: Verizon Reminds Parents That Girls Aren't Just Pretty but 'Pretty Brilliant' AKQA's STEM effort

It's 2014. We're in a post-feminist society, right? Ha ha. Nope. That's why campaigns like "Inspire Her Mind," from Verizon, in partnership with Makers, are so important. The initial spot, which had…

June 12, 2014, 8:05 AM EDT

Netflix Will Stop Telling Customers Verizon Is Making Their Movies Load Slower But its cool ISP tool says Verizon is slow

Netflix said Monday it would comply with Verizon's cease-and-desist letter, sent to both the general public and Netflix general counsel David Hyman from Verizon general counsel Randal S. Milch. The…

June 9, 2014, 3:25 PM EDT

Verizon Sends Netflix a Public Cease and Desist Letter Snarky error messages draw pushback

Netflix has been taking potshots at ISPs and Verizon isn't taking them lying down. On Tuesday, Twitter users started posting screenshots of their Netflix apps calling out Verizon by name…

June 6, 2014, 4:58 PM EDT

Brandwatch Raises $22 Million Social listening player has a huge client list

Social media monitoring company Brandwatch just raised $22 million. The company specializes in social "listening," tracking conversations online and giving data to brands to influence their strategies. Brandwatch counts 1,000 brands…

May 22, 2014, 12:59 PM EDT

Big Broadband: Regulating Internet Like a Utility Would Stifle the Internet FCC's Wheeler is caught in the middle

The Federal Communications Commission chairman Tom Wheeler is getting it from all sides on his net neutrality proposal—caught between consumer groups, big Internet companies, and now big broadband providers, all…

May 13, 2014, 1:26 PM EDT

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