UM | Adweek UM | Adweek
Advertisement

Topic: UM

Type
Nathan Brown Is New U.S. CEO at PHD Succeeds Robert Habeck

Nathan Brown is the new U.S. CEO of PHD, succeeding Robert Habeck, who was named to the job last September and is now president of North America global accounts at…

September 8, 2014, 11:02 AM EDT

UM Gets a New U.S. President Kasha Cacy shifts from chief product officer role

UM has a new head of U.S. operations. Insider Kasha Cacy today succeeds Sarah Personette as U.S. president, as Personette exits following maternity leave to become the head of global business marketing…

August 7, 2014, 10:00 AM EDT

Fantasy Football’s Mobile Growth Pushes Sports Publishers to Revamp Apps Brands still slow to shift investments

Thanks largely to a major cultural shift from desktop to mobile media, fantasy football diehards are already obsessively checking their smartphones as NFL training camps push forward. And publishers are…

August 4, 2014, 11:38 AM EDT

New York Lottery Cuts to Finalists DDB has been lead creative agency since 2001

The New York Lottery has narrowed the field in the review of its creative and media accounts, with three finalists competing for each assignment. The creative contenders are McCann Erickson, FCB…

July 31, 2014, 5:05 PM EDT

Electronic Arts Awards Its Media Business Starcom succeeds WK Media

The Los Angeles office of Starcom has won Electronic Arts’ U.S. media business after a review, according to sources. Sources identified the other finalists as MediaCom in Los Angeles and UM…

June 18, 2014, 12:37 PM EDT

McCann Erickson Is Cigna's New Lead Creative Agency OMD wins the HMO's media business

Cigna has found a new lead creative agency. Succeeding Hill Holliday on the assignment is Interpublic Group's McCann Erickson in New York, according to sources. Cigna's U.S. media spending hovers around…

June 11, 2014, 9:18 AM EDT

Johnson & Johnson Shifts Media Buying Business to OMD Spending approaches $1 billion annually

In a significant shift, Johnson & Johnson’s U.S. media buying business is leaving a unit that Interpublic Group created for J&J seven years ago. Omnicom Group’s OMD is inheriting the assignment…

May 23, 2014, 12:27 PM EDT

OMG, UM Win Heinz Media Duties Replacing Dentsu Aegis, Cramer-Krasselt

H.J. Heinz has named two new media partners following a review that kicked off last November: Omnicom's OMG networks were awarded planning and buying responsibility for all international markets while…

May 14, 2014, 2:55 PM EDT

UM Wins Build-A-Bear Workshop Assignment spans North America and the U.K.

UM has won media responsibilities for Build-A-Bear Workshop in North America and the U.K. without a review. In the U.S. alone last year, the retailer spent more than $12 million in…

April 30, 2014, 3:01 PM EDT

Microsoft Splits Its Global Ad Business Between IPG and Dentsu Total account revenue is estimated at $100 million

Microsoft began its global advertising review with the aim of consolidating its business within a single ad holding company. In the end, however, the business was split between two: Interpublic…

April 30, 2014, 11:57 AM EDT

Advertisement