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Topic: Trolli

Here's Why GIFs Are Back In Style and Bigger Than Ever for Brands

Creators race for marketers' 'loopy' business

Move over, emojis. As marketers look to navigate the changing digital video landscape, GIFs are becoming the go-to features for brands seeking better social-media engagement. DiGiorno Pizza starts embracing GIFs on…

Trolli Hopes to Win Over Teens With Quirky, Offbeat Spots and a Big Boost Online

'A little bit of WTF factor' can't hurt either

Candy brands are known for some truly bizarre advertising. Skittles' Super Bowl spot featured a small town where people had enormous biceps from arm wrestling for the lemon ones. Sour Patch…

The Top 20 Tumblr Ads of the Year

Buzziest brand promos revealed

When Tumblr introduced in-stream sponsored posts last spring, skeptics predicted millennials would flee. But the blogging site soared to 47 million visitors in October, up 42 percent since the ads…

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