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Topic: Television

Twitter Inks Content Partnership Deal With BBC America

Latest of several positioning moves made by the company this week

In an ongoing effort to provide high-quality video for its website while gaining ad revenue, Twitter has reached a content deal with BBC America, the cable network announced via a…

Twitter Reportedly Seeking TV Deals With Viacom, NBCU

Advertising would run next to video content, with revenues split

In a quest to add high-quality video content to its text-based offerings, Twitter is trying to close partnership deals with Viacom and Comcast's NBCUniversal, Bloomberg reported, citing unnamed sources close…

Maisie Williams Avoids Watching Game of Thrones With Her Parents

'I found it really awkward'

Specs Who Maisie Williams Age 15 Accomplishments Plays Arya Stark on HBO’s Game of Thrones; signed on for lead in forthcoming We Are Monsters; played Loren Caleigh in the BBC miniseries The Secret…

Why David Mamet Wants to Direct Ads Again

The Pulitzer Prize winner on his admiration for salesmen, and whether advertising can be art

Specs Who David Mamet Age 65 New gig Commercial director, Aéro Film Other gigs Playwright, screenwriter, film director, essayist You've signed with Aéro Film to direct ads again. Why now? Well, I like to work. And…

Syfy Bets $105m on a TV Series and Video Game [Updated]

Takes big swing on apocalyptic space Western

At the risk of stating the obvious, $105 million is a lot of money. That’s about what Comcast and NBCUniversal have shelled out on the new Syfy series and video…

Is This the Most Important Person in Advertising?

Hint: she runs a $43.7 billion ad business

In many respects, Susan Wojcicki is Google’s most important patron. Her garage served as the original Google headquarters, and over the last decade the svp of advertising has grown the…

How Advertisers Can Stoke Super Bowl Buzz Year Round

Look to radio for reach, receptivity and community

Football fans around the country geared up for weeks before last Sunday's Super Bowl between the Baltimore Ravens and the San Francisco 49ers and their opposing coaches—brothers Jim and John…

First Mover: Ryan Seacrest

The TV host keeps growing his reach, regardless of what the doctor says

Specs Age 38 New gig Founder of Seacrest Global Group, majority owner of events marketing agency Civic Entertainment Group Continuing gig Host of American Idol In addition to hosting American Idol, doing a radio…

We Have Seen the Future and It's 3-D, Mobile and Waterproof

Sizing up the crush of tomorrow's technology at the Consumer Electronics Show

There were two big observations out of the annual Consumer Electronics Show last week. First, from media giants like AOL and Comcast emerged the common vision that 2013 will be…

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