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Topic: Tbwa

Radio Station Runs Newspaper Obituaries for Beethoven in Bid to Keep Classical Music Alive Composer dies all over again in TBWA ads

Beethoven died 187 years ago next month. So, why were apparently new obituaries for the composer only recently published? TBWA\Guate counted on that clever bit of shock value as part of…

April 29, 2014, 9:36 AM EDT

Colleen DeCourcy Makes Partner at Wieden + Kennedy A quick rise after just 15 months at the agency

After just 15 months, Wieden + Kennedy's Colleen DeCourcy has earned her "horns." DeCourcy, the global co-executive creative director at the agency, is now also a partner, joining a select group…

April 23, 2014, 10:43 AM EDT

Carisa Bianchi Leaves TBWA After 24 Years Agency veteran's exit follows Laurie Coots' last year

Another veteran of TBWA is exiting the agency. Carisa Bianchi, who has worked at the shop for 24 years, most recently as president of its largest office in Playa del Rey,…

April 10, 2014, 5:25 PM EDT

Adidas Puts 6 Cameras Inside Its World Cup Ball and Sends It on a Global Journey Follow the bouncing brazucam

Adidas would like to introduce you to the official 2014 World Cup stalker ball. The brand, with help from TBWA, has put six cameras inside a very special version of its…

April 7, 2014, 10:13 AM EDT

TBWA Recasts Again Atop Its Creative Department in L.A. BBH's David Kolbusz reportedly in talks to partner with Stephen Butler

For the second time in as many years, TBWA is recasting at the top of the creative department of its largest office, according to sources. David Kolbusz, a partner and deputy…

February 16, 2014, 12:31 PM EST

TBWA Veteran Luis DeAnda Takes New Role in L.A. Office Becomes gm under president Carisa Bianchi

A leader on major accounts at TBWA, including Apple and Nissan, is taking on management responsibilities at the global shop's largest office. Luis DeAnda, who most recently was a global managing…

January 27, 2014, 10:23 AM EST

FTC Says 'No Way' to Nissan Frontier-Pushing Dune Buggy Ad Settlement should serve as a wake-up call to creative shops

"Man, no way, are you kidding?" That line of copy, uttered by a tank-topped dude in a Nissan Frontier ad, pretty much sums up the Federal Trade Commission's take on the…

January 23, 2014, 12:00 PM EST

Nissan Rogue Comes in Handy When You're Battling a Marauding Band of Evil Snowmen Cold-blooded killers

Next time you're caught driving in a winter storm, Nissan Canada wants you to be grateful you're only dealing with the natural elements and not a supernatural mob of malicious…

January 17, 2014, 2:07 PM EST

Infiniti Launches Global Creative Review Incumbent TBWA is defending

Nissan is reviewing global creative responsibilities for its luxury Infiniti brand, an Infiniti representative has confirmed. Worldwide media spending on the brand was not immediately available. In the U.S. alone last…

December 6, 2013, 5:57 PM EST

Kayak.com Chooses TBWA for Europe Annual media spending is estimated at $25 million

Kayak.com has hired TBWA as the travel search engine's first lead creative agency for the European market. The Omnicom Group shop will run the business out of its office in Amsterdam.…

November 20, 2013, 7:00 AM EST

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