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Red Sox Drive Solid World Series Ratings Fall Classic rebounds from last year’s low-water mark

In clinching their third World Series title in 10 years, the Boston Red Sox helped Fox post solid, if unspectacular, ratings. According to Nielsen live-plus-same-day data, Wednesday night’s clincher delivered a…

October 31, 2013, 6:47 PM EDT

Big Papi's World Series Run Means a Cool Million in Ad Bucks And Pepto or Mylanta may go after BoSox relief pitcher, per analyst

Want to know who was the big winner in terms of ad dollars from the memorable, six-game World Series, which wrapped last night with the Boston Red Sox defeating the…

October 31, 2013, 12:57 PM EDT

Boston Blowout Doesn’t Put a Damper on World Series Ratings Fox scores as Sox takes Game 1

An unhittable Jon Lester and a bevvy of bearded batsmen may have turned Game 1 of the 2013 World Series into a blowout, but that didn’t seem to shake up…

October 24, 2013, 5:20 PM EDT

The Social Sports Site That Aims to Win Over Madison Avenue LockerDome’s direct line to fans

Beyond the serious baseball fan, Jordan Swagerty isn’t exactly a household name. But thanks to an up-and-coming social sports site called LockerDome, many more of those who follow sports are…

June 25, 2013, 12:14 AM EDT

Major League Baseball and Anheuser-Busch Renew Sponsorship Pact New deal extends through 2018 season

Major League Baseball and Anheuser-Busch InBev today announced a continuation of their 33-year relationship, finalizing an extension that locks in the brewer as baseball’s official beer sponsor through 2018. While financials…

August 22, 2012, 2:07 PM EDT

Fox Guts Out World Series Ratings Slide Game 1 down 11 percent in the 18-49 demo

The 2011 World Series got off to a thrilling start Wednesday night, as the St. Louis Cardinals eked out a 3-2 win over the Texas Rangers. Unfortunately for Fox, the…

October 21, 2011, 6:56 AM EDT

MLB Playoff Ratings Darken World Series Outlook Weak deliveries, small markets threaten Fox’s Fall Classic

If the MLB playoff ratings are anything to go by, Fox may be in for yet another rough World Series outing. According to Nielsen live-plus-same-day data, Fox’s coverage of the American…

October 19, 2011, 6:47 AM EDT

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