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Topic: Sprint

Adweek's Top 10 Commercials of the Week Christopher Walken, bulls, zombies and the most moving ad ever about a little boy lost

Optical-illusion masters Brusspup buddied up with Ray-Ban for this anamorphic illusion video to show off Ray-Ban's Clubmaster line of sunglasses.

October 18, 2013, 7:26 AM EDT

Ad of the Day: James Earl Jones and Malcolm McDowell Get Dramatic for Sprint Actors reenact phone calls

To be honest, the announcer's banter here is funnier than the staged performance of the phone call. But it's still kind of great to see James Earl Jones and Malcolm…

October 16, 2013, 1:38 PM EDT

Venables Bell & Partners Hires New Head of Strategy Michael Davidson joins from Goodby

Venables Bell & Partners has hired veteran planner Michael Davidson to run its strategy department. Davidson joins Venables after six years at Omnicom's Goodby Silverstein & Partners, where he worked on…

October 7, 2013, 3:29 PM EDT

Ad of the Day: Werner Herzog Makes It Heartbreakingly Simple—Don't Text and Drive Four stories with one clear message

If you haven't already, make sure you make time to watch Werner Herzog's new documentary on the dangers of texting and driving. At 35 minutes, it's long for a PSA. It…

August 14, 2013, 1:45 PM EDT

A Closer Look at Potential Conflicts at Publicis Omnicom Will marketers be more forgiving than in the past?

How much client-conflict fallout will the blockbuster Publicis-Omnicom deal really spawn? Even Omnicom CEO John Wren himself said he anticipates that some conflict-related "difficulties" will grow out of the merger. Still,…

July 30, 2013, 11:00 AM EDT

Softbank Raises Sprint Nextel Bid Competing bidder Dish also trying to buy Clearwire Corp.

Softbank has raised its offer for Sprint Nextel to $21.6 billion, under growing pressure from rival Dish Network. The Japanese tech company's revised offer has won the support of hedge fund…

June 11, 2013, 3:52 PM EDT

Time Inc. and Sprint Team Up to Conquer Mobile Ads Marrying content with targeting

Mobile advertising has lagged consumer behavior, but now Time Inc. and Sprint have struck a wide-ranging deal to crack the burgeoning market. The deal lets the No. 1 U.S. magazine publisher…

May 5, 2013, 11:09 PM EDT

Dish Network Makes $25.5 Billion Bid for Sprint Combined company would address consumer demand for bundled services

Satellite TV provider Dish Network proposed a $25.5 billion merger with Sprint Nextel this morning in a bid to drive out competition from Japanese carrier Softbank, which in October offered…

April 15, 2013, 12:35 PM EDT

Three Brands That Used Data to Transform Their Media Strategies Creating efficiencies

We all know consumers have never been so digitally connected, generating a limitless amount of data as they click, search and scan throughout each day. So it’s no wonder Big…

March 25, 2013, 10:02 PM EDT

Weisman Takes Top North American Role at Digitas [Updated] New regional CEO replaces Kinsella

Digitas shuffled its domestic leadership on Tuesday, promoting Tony Weisman to North American CEO of the Publicis Groupe shop. Weisman replaces Colin Kinsella, who joined the company from sister shop Razorfish…

March 19, 2013, 10:56 AM EDT

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