Advertisement

Topic: Snl

Saturday Night Live Will Reduce Its Ad Load in Favor of Sponsored Content

The show wants to attract a larger live audience

After 41 years, NBC's venerable Saturday Night Live will get a major shake-up when it returns next fall, and we're not talking about the cast. NBC said today that it would…

NBCU's New Studio Is Creating Branded Content for Viewers Beyond Its Own Platforms

Collaborating with advertisers

Over the past decade, NBCUniversal has had great success creating branded content campaigns for its advertising partners, which air across the NBCU portfolio of networks. But the company realized it…

Why NBC Has to Fork Over 48 Minutes of Commercial Time to 4 Presidential Candidates

Some viewers will see a lot of political ads this weekend

Sitting around the television with your family this Thanksgiving weekend? If you live in Iowa, South Carolina or New Hampshire, you will be subject to an onslaught of ads from…

Here’s What NBC Is Offering GOP Hopefuls Who Wish They'd Hosted SNL

Trump episode sparked equal-time requests

As many as five Republican presidential hopefuls filed equal-time requests with NBC stations following Donald Trump's hosting stint on the Nov. 7 episode of Saturday Night Live. According to a pair of…

Presidential Hopefuls Ask for Equal Airtime After Donald Trump's SNL Gig

GOP longshots benefit from FCC rule

This was inevitable. Following Donald Trump's hosting stint on the Nov. 7 episode of Saturday Night Live, three Republican presidential hopefuls have requested equal time on NBC stations. According to the…

Ad of the Day: SNL's Coneheads Remake the 'Jake From State Farm' Commercial

Dan Aykroyd and Jane Curtin dust off their '70s characters

The "Jake From State Farm" phenomenon shows no signs of slowing down, as the insurance company and DDB Chicago just remade the famous 2011 ad with Dan Aykroyd and Jane…

Wild Virtual Reality Experience Puts You Right in the Audience at SNL 40

Chris Milk's latest project comes to SXSW

It remains mostly unclear what kinds of virtual reality experiences will be most compelling to people. But NBC, Samsung and director Chris Milk presented one VR experience at South by…

IFC Has a New Documentary Parody Show From SNL Alums

IFC announced its upfront slate just shy of this evening's presentation in Manhattan. The agenda for the 2014-15 season (or the cable equivalent thereof) includes American Documentary, a new series…

Mindshare’s Chief Content Officer Discusses Making Branded Entertainment That Resonates

David Lang also shares the projects he is proudest of

Specs Who David Lang Age 50 New gig Chief content officer, Mindshare Continuing gig President, Mindshare Entertainment How is your new job different from the old one? It’s bigger and more expansive, but a lot of…

SNL’s Cecily Strong Learned She Got the Job From Reading the N.Y. Times

New Weekend Update co-anchor discusses preparing for her first segment

Specs Who Cecily Strong Age 29 New gig SNL repertory player and Weekend Update co-anchor Old gig Featured player on Saturday Night Live What was the process like for getting the Weekend Update spot? We try…

Advertisement