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Topic: Sexual Assault

Type
Ad Agency Creates Jewelry Meant to Combat Sexual Assault But does it normalize rape as a fact of life?

When JWT Singapore was tapped by the Association of Women for Action and Research (Aware) to create an educational campaign about date rape, the agency decided to go in a…

May 31, 2014, 4:25 PM EDT

Brazilians Pose Nude to Protest Widespread Belief That Rape Is Justified Viral hashtag translates to #IDontDeserveToBeRaped

We've seen #nomakeupselfies and #cockinasock, all in the name of cancer awareness, but the latest in viral activist hashtags is #EuNaoMereçoSerEstrupada, which translates to #IDontDeserveToBeRaped. In a survey done by Brazil's…

April 1, 2014, 9:18 PM EDT

No Means No, but What Means Yes? Ads Say Sexual Consent Must Be 'Loud and Clear' Campus campaign from Canada

When it comes to sex, a reluctant "yes," "OK" or "sure" doesn't qualify as a green light, according to a Canadian campaign encouraging "enthusiastic consent." "Real consent is mutual and sure.…

February 12, 2014, 9:30 AM EST

Stars line up in PSAs against sex trafficking

Ashton Kutcher and Demi Moore launched a big PSA campaign Monday to fight sex slavery under the theme, "Real men don't buy girls." It's a star-studded affair starring everyone from…

April 11, 2011, 3:05 PM EDT

Canadian ads remind you not to rape people

Canadians can be impolite when it matters, and the "Don't be that guy" anti-sexual-assault campaign qualifies. The posters, targeted at men 18-24 and placed in transit locations and bathrooms, offer…

November 22, 2010, 12:04 PM EST

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