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Topic: sensors

Why the Most Important Word in 2017 Will Be 'Experience'

Brands need to find the space for differentiation

The new year always brings promise and hope with a big dash of anxiety, and my anticipation for a sneak peek at the "new" in Las Vegas for CES is…

Going to the Movies Could Be a Fully Interactive Experience by 2020

Screenvision CEO says sensors will improve audience connections

brightcove.createExperiences(); While sensors and beacons are driving the wearable tech and connected cars on display at CES 2016, they're likely…

5 Ways Marketers Are Already Putting Sensors to Work

Next-gen ideas are sure to be the talk of CES

For tech-savvy marketers and brands, sensors are bound to be big business—once everyone has figured out what to do with them. According to branding and marketing experts, we're still in the…

Microsoft Explains How Tech Will Reshape Home Entertainment

Top Xbox exec Yusuf Mehdi says it's all about sensors, connectivity

To Microsoft's Yusuf Mehdi, the best way to understand technology is to play with it. "Be a consumer of the technology. Be out there first and use it, live it," Mehdi…

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