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Topic: Seamless

Seamless Is Back With More Witty Poster Ads That New Yorkers Are Going to Love

Plus, an amusing spot from BBH

When you've lived in New York City for a while, you develop a certain impatience for, well, a lot of things. Selfie sticks, slow-walking people, Times Square, slow-walking people in…

Savvy Subway Ads From Service Startups Are Captivating Millennials on the Move

The more irreverent, the better

For New Yorkers, the city's sprawling subway system is a necessary evil. Sure, it's overcrowded (annual ridership reached 1.763 billion last year—the highest since 1948), plagued by delays (which have…

Brands Are Reaching Out to Millennials Who Want a Break From 'Adulting'

Coloring books, summer camps and nice, hot meals

Growing up is never easy, and millennials have turned the struggle into a slang word: "adulting," with dedicated memes that say things like, "I'm done adulting for the rest of…

How BBH Just Added 4 Emerging Tech Companies to Its U.S. Client Roster

Increased competition is getting more startups interested in agencies

Tech-based startups continue to grow and mature, and with that momentum more are turning to advertising agencies to help spread the word about the innovative products and services they've created.  As…

This Clever Seamless Campaign Uses Witty One-Liners to Tap Into How New Yorkers Eat

Work from BBH aims to reach hungry people on the move

Stroll into an office lobby in New York right around noon on a weekday, and you'll find a sea of bags waiting for hungry workers. Delivery website Seamless has taken…

Groupon Challenges GrubHub and Yelp With 10% Off All Delivered Orders

Service debuts in Chicago with Mike Ditka, of course

Groupon officially jumped into the restaurant delivery game on Thursday, offering 10 percent off every order in Chicago from national chains such as Quiznos, Popeyes, Subway and Papa John's, as…

Oscars Produce Strange Promoted Tweets [Updated]

Oxygen's Kim Novak ad sticks out

When it came to real-time marketing for Sunday's Oscars, it was a success—if you were looking for bizarre results or if you work in Twitter's revenue department. The gala's red…

Pandora Taps Former Microsoft Exec Brian McAndrews as New CEO

Ends six-month search

Pandora has ended its six-month search for a CEO, tapping former Microsoft executive Brian McAndrews to lead the Internet radio service. McAndrews brings a 20-year resume to the Oakland, Calif.-based tech…

Brands Buy Real-Time Mobile Ads Based on the Weather

Ace Hardware, Taco Bell, Seamless

This past winter, Ace Hardware tested location-based mobile ads before and after snowstorms to pitch items like shovels and de-icers. Buoyed by the results—and underscoring how brands have begun using…

Brands Favor Social Shares Over Likes

Chatter is key

Asking consumers to like an ad or post on Facebook—common practice among marketers for years—has, let’s face it, become about as popular as Friendster. While Facebook has for some time now…

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