Topic: Salesforce
Like the social advertising version of Twitter.com versus Tweetdeck, Facebook’s and Twitter’s ad platforms can satiate most advertisers. Power marketers looking for more bells and whistles typically turn to third-party…
Whether Facebook dramatically launches a smartphone or more simply announces that it's landed a high-value piece of Android real estate on HTC's mobile devices (those are the main two rumors,…
Marin Software CEO Chris Lien slept pretty well last night, even though today is arguably the most important day in his company’s seven-year history. The San Francisco-based online advertising company…
Pinterest’s ascent last year heralded a new design ethos that spread to many digital properties. PandoDaily dubbed the social scrapbooking platform’s impact as “The Great Pinterestification,” and Adobe has now…
Super Bowl XLVII might be 60-some hours into the books, but brands are still pushing their big-game-based initiatives via Twitter ads today. Marketers for Super Bowl advertiser MiO have purchased the…
Startups often take shots at big established players to position themselves as competition. It’s a way to get noticed. Analytics startup Mixpanel has taken a similar tact since launching in…
Over the summer Salesforce launched Radian6 Insights to help brands digest all the social signals available to them. But with Radian6 being combined with Buddy Media to form the Salesforce…
It started on two wheels. Federated Media executive chairman John Battelle and MagnaGlobal Intelligence managing partner Brian Monahan were mountain biking together in the spring when Monahan pitched the idea…
Does the exploding Web video media business need its own Buddy Media? Surely, with 50 more YouTube channels coming down the pike, joining the 100 or so funded channels rolled out…
Facebook used to have several different groups focused on helping brands build applications on its platform. But back in April the company moved to consolidate these developer programs into the singular…
