Advertisement

Topic: Saatchi & Saatchi X

Y&R Names First Global Chief for Retail Marketing

Jon Bird aims to fortify the Labstore unit

Young & Rubicam is shifting from a regional to global approach to shopper marketing with the appointment of Jon Bird as global managing director of Labstore, the agency's retail marketing…

Saatchi Breaks First Work for Walmart on the Olympics

Ads tout retailer's push to create U.S. manufacturing jobs

A Walmart campaign breaking during NBC's broadcast of the Winter Olympics comes from a new roster shop, Saatchi & Saatchi, the retailer has confirmed. The campaign centers around Walmart's drive to…

Advertisement