Topic: Saatchi & Saatchi
What could be better than an Auto-Tune leprechaun singing about his magically delicious cereal? Nothing! This 15-second Lucky Charms ad, which mixes current commercial footage, vintage images and goofy-great vocal…
McCann Erickson has won a place on the Carlsberg Group’s advertising roster outside the U.S. While the agency hasn’t been given any specific brand assignments, landing a spot on the brewery’s …
Grey has won a battle of Procter & Gamble agencies to take home Gillette's creative account, P&G has confirmed. The other finalists were Saatchi & Saatchi and the incumbent, BBDO. The…
The world's most famous spokespitcher, the Kool-Aid Man, just got a glassy makeover to help promote the brand's new sugar-free liquid drink mix. The Kool-Aid Man, who's been around since…
Fox News, The Wall Street Journal and Shaw Media want to help advertisers convert their TV commercials into hyper-local mobile commerce opportunities. Today, the companies announced that they are working…
It took a bit longer than the creative decision, but HSBC has selected an agency to handle its global media planning and buying. Mindshare has retained the business, an HSBC representative…
Mary Baglivo's long run at Saatchi & Saatchi has ended. Baglivo, who most recently was chairman and CEO of Latin America and multicultural, is leaving the Publicis Groupe agency after more…
IDEA: You always have a good time out on the town with your friends. But if one of them were a celebrity, things might be a little more interesting. Grooving…
Just watch this astounding Tide commercial from Saatchi & Saatchi in New York. It came out in January, so quietly that we didn't even notice it. And that's the beauty…
