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Topic: Roku

Roku and Playstation Will Join Apple in Offering Showtime's Streaming Service

Premium network adds partners

While Apple was the exclusive launch partner for HBO Now, it is going to have to share Showtime's new stand-alone streaming service when it debuts in early July.   Today, Showtime…

IMM Uses a Data-Driven Approach to Hone Its Creative for Clients

Digital shop even has an IBM super computer

Specs Who From left: Founder, CEO Adam Edelman; svp, ecd Kyle Taylor; svp, solutions Gina Lee; svp, strategy Zach Baze; COO Jeremy Leonard What Full-service digital agency Where Boulder, Colo. At the heart of…

Agencies Question Old Conflict Policies as Short-Term Projects Rise

Advertising groups will meet this month to tackle constraints

Increasingly, clients are hiring independent agencies on a project basis—with no annual retainer, smaller fees and offers of work that last for as little as a month—almost all with the…

The Future May Belong to Web and Mobile Video, but TV Will Survive

What’s replacing television is, in fact, television

Television is dead! Long live television! This, the ancient cry of royal succession, is entirely appropriate to herald what's happening right now—literally before our eyes—to the medium of television. TV has…

Roku's New Video Ad Network Will Target Highly Specific Audiences

A rare model

Roku is poised to launch a video advertising network, according to The Wall Street Journal today. The company will sell advertising to marketers and agencies, and the ads will be…

Time Inc. Gives MyRecipes a Roku Streaming Channel

Company aims to expand digital video across platforms

Time Inc. has chosen digital food portal MyRecipes as the first of its brands to get a dedicated Roku channel.  The MyRecipes channel, which includes more than 250 videos in 12…

Gary Busey Likes Amazon Fire TV Because You Can Talk to It Like a Narcissistic Madman

Odd intro spot from WongDoody

Gary Busey's at his manic, unhinged best in WongDoody's spot introducing the $99 Amazon Fire TV set-top box. Everyone's favorite gnarled, Oscar-nominated lunatic begins, "If you're like me, you like talkin'…

This Nice Ukrainian Man Wants You to Buy Yourself a Roku for Christmas

Quirky campaign encourages 'self-gifting' trend

As one of the world's most loyal Roku owners, I have to say I'm a bit baffled by the streaming device's official holiday spokesman: Moxkat Grvida, fictional Ukrainian outdoorsman. In a…

Amazon Preps Kindle TV Set-Top Box

Streaming device to join an already crowded market

After expanding into hardware creation with the Kindle, the Kindle Fire tablet and a rumored smart phone, Amazon is developing a proprietary TV set-top box.  According to unnamed sources cited by…

Angry Birds Video Series Launching This Week on TVs, in Apps

Rovio has nabbed ads from Activision, Paramount, Sony, BlackBerry

For those considering Rovio to be simply that Finnish company behind the Angry Birds mobile games, stop that right now. Rovio has been positioning itself as an entertainment company on…

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