Topic: Red Bull Stratos
Type
No Liftoff (Yet) for Launchpad
Splashy Red Bull crowdsourced marketing stunt starts strong, then goes radio silent
Red Bull just gambled (and won big time) on backing daredevil Felix Baumgartner’s supersonic sky dive on YouTube, but a crowdsourcing stunt may prove to be a more daunting challenge. Red…
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