Topic: Publicis Kaplan Thaler
Three agencies are preparing for final presentations in the Sleepy’s creative review, with pitches slated to take place in two weeks, the retailer has confirmed. The contenders are Havas Worldwide, Publicis…
Not all newsrooms are dying off. Along Madison Avenue, the concept of the brand newsroom has ascended to the center of many social marketing strategies. And now it’s won Mondelez’s…
The Anti-Defamation League celebrates its centennial year with this lovely, simple video from Publicis Kaplan Thaler that imagines what the world would be like if Dr. Martin Luther King Jr.,…
IDEA: The Aflac duck, American advertising's finest feathered friend, is nothing without his distinctive squawk. Or is he? The bird, who's been quacking out the supplemental insurance company's name in…
A group of Honda dealers in New York, New Jersey and Connecticut that plans to expand its marketing efforts next year has hired a new agency to lead the charge. Publicis…
The outcome of Citi’s direct marketing review for North America represents a split decision. Citi awarded direct mail and collateral responsibilities for its retail bank and credit cards to Havas Worldwide,…
Six months into a new ad campaign featuring the namesake daughter of Wendy’s founder Dave Thomas, the brand’s chief marketing officer, Craig Bahner, likes what he sees. Ad awareness and…
Procter & Gamble’s shift of the Aussie creative account to mcgarrybowen takes a bite out of Publicis Kaplan Thaler’s P&G business, but the agency still handles a litany of the…
