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Topic: PSAs

Classified Ads Seek Torturers, Kidnappers, Abusers Faux campaign running in actual newspapers

The most chilling aspect of these faux classified ads seeking torturers, kidnappers and abusers (via U.K.-based Freedom From Torture and Ogilvy & Mather) is how seamlessly business clichés and job-recruitment…

May 22 2012

Keep Your Kitten or Puppy From Becoming the Town Whore Lighthearted PSAs remind you to 'Fix at Four'

With their fluffiness, big trusting eyes and adorable attempts to learn how to operate their oversized paws, kittens and puppies are the essence of the word squee. But take that…

May 15 2012

JWT's Rob Quish Enlists Jon Lester for Childhood Cancer PSA Passion project for exiting Atlanta CEO

JWT Atlanta's new campaign for the Pediatric Cancer Research Foundation is a passion project for outgoing CEO Rob Quish, whose 19-year-old son Will was diagnosed with cancer at age 11.…

May 11 2012

Domestic Violence Billboards Let Passersby Drag Away an Abuser JWT gives victims some space

Interactive billboards can occasionally encourage more socially beneficial behavior than playing giant games of Pong. Case in point—this clever installation at London's Euston Station by JWT for the National Centre…

May 07 2012

Life Is Sweet for Man Eating Sugar Packets in PSA NYC anti-obesity spot picked up nationally

We all know New York City is very concerned about our diet, but now the Centers for Disease Control and Prevention have picked up one of the city's anti-junk-food ads…

May 03 2012

Stricken by Sight of a Condom, Mom Gets AIDS Billboard Taken Down Didn't know what to tell the kiddies

Uptight parents getting weirded out by billboards is nothing new. But Van Nuys, Calif., resident Eve Ragsdale got an AIDS prevention ad torn down because she didn't want to explain…

April 30 2012

The Spot: Beauty and the Beast DDB's PSA about facial disfigurement exposes the ugly face of prejudice

IDEA: DDB in London has worked for years with Changing Faces, a U.K. charity that assists people with disfigurements. Recently, the agency noted a disturbing phenomenon: In films, people with…

April 24 2012

Kentucky Breastfeeding Ad Is a Bit Long in the Tooth Makes Oreo ad seem positively normal

If you were disturbed by yesterday's Oreo breastfeeding ad from South Korea, here's a recent pro-breastfeeding commercial from Kentucky that will convince you that America is keeping up in the…

April 20 2012

Stars Sing Through Children's-Book Characters in Literacy PSA Mother spot for Reading Is Fundamental

All kids need books to succeed. To illustrate that pretty essential point on behalf of the literacy nonprofit Reading Is Fundamental, Mother in New York rounded up the heavy-hitting characters…

April 17 2012

The Spot: Pain Beyond Words Children hint at abuse, in their own inimitable language, in this powerful PSA for Britain's NSPCC

IDEA: Britain's National Society for the Prevention of Cruelty to Children had a pressing issue: People were waiting months, even years, to report suspected child abuse. This is partly because…

April 17 2012

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