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Topic: PSAs

South Dakota's 'Don't Jerk and Drive' Campaign Rubs People the Wrong Way Ad about driving on icy roads gets pulled

If you thought "Don't Jerk and Drive" was less about sharply turning your steering wheel and more about fulfilling personal urges while on the road, you're not alone (pun!). South Dakota's…

December 15, 2014, 12:27 PM EST

Outtakes From the 'No More' Campaign Are More Powerful Than the Original PSAs Y&R's 'Speechless' series

Sometimes, it's the unexpected things that happen on a commercial set that send the most powerful message of all. Case in point: the Joyful Heart Foundation's "No More" campaign against domestic…

December 15, 2014, 10:32 AM EST

Hollywood Director Kathryn Bigelow Unveils Achingly Sad PSA About Elephant Poaching Why she made this animated short instead of a film

The ivory trade isn't just killing elephants. Humans are the victims, too, because poaching helps to fund terrorist organizations like al-Shabaab and Boko Haram. That's the message of Last Days, a…

December 11, 2014, 9:28 AM EST

White House's Powerful New PSA Implores Men to Stop Sexual Assault Before It Happens Part of 'It's on Us' campaign

The White House's new PSA is a call to action for men who see sexual assault about to happen, and asks them to do something to stop it. As part of…

November 13, 2014, 1:09 PM EST

U.K. Drunk-Driving Ad Makes Cruelly Ironic Use of Kool & the Gang's 'Celebration' Marking 50 years of sobering PSAs

The 50th anniversary of England's first drunk-driving PSA inspires a sobering celebration in this Department for Transport campaign. Kool & the Gang's 1980 hit "Celebration" anchors the new spot spot from…

November 10, 2014, 9:41 AM EST

Anti-Gun Ads Use Real Mass Shootings and Bloody Visuals in Attempt to Sway Voters Faulting politicians, and those who elected them

These ads for the Coalition to Stop Gun Violence must rank among the most unnervingly visual—and potentially polarizing—this category has ever produced. And that's really saying something. A somber soundtrack and…

October 29, 2014, 7:01 PM EDT

NFL Players Say 'No More' to Domestic Violence and Sexual Assault in Powerful PSAs Addressing the league's crisis

Nearly two dozen current and former National Football League stars appear in powerful new PSAs condemning domestic violence and sexual abuse. They look straight into the camera as they say "No…

October 29, 2014, 11:05 AM EDT

Smartphones Troll Their Owners in Clever Ads About Learning and Attention Issues 'Why don't you understand me?'

Parents grow increasingly frustrated as Siri-type phone assistants misunderstand their requests in a pair of 60-second Advertising Council PSAs from Publicis Kaplan Thaler. The goal is to build empathy for kids…

October 27, 2014, 2:12 PM EDT

British Coast Guard Ad About Changing Weather Is Chilling Even Under Sunny Skies Any beach day could quickly become a horror

This PSA by AMV BBDO for the British Coast Guard, titled "Every Second Counts," pairs Hallmarky imagery of children playing on the beach with audio from a frantic 999 emergency…

October 27, 2014, 9:28 AM EDT

Without Condoms, Threesome Night Becomes Puzzle Night in This Odd French PSA Don't let this happen to you

When the mood is right but you're all out of condoms, most amorous adventurers would simply run to the 24-hour pharmacy. But in France, the back-up plan seems to be…

October 20, 2014, 6:51 PM EDT

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