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Topic: Playstation

PlayStation Move ad a real punch in the face

It's a Christmas miracle! The world has reunited me with Britain's Ad Standards Authority, as the group has banned a "violent" poster for the PlayStation Move controller, based on complaints…

December 23, 2010, 11:22 AM EST

PlayStation's Kevin Butler now unstoppable

He was powerful before, but PlayStation's vp of everything, Kevin Butler, has found new reserves of awesome thanks to a deal with Best Buy to sell a Sony Bravia TV…

December 2, 2010, 4:46 PM EST

Man-Baby Casts Pall on Sony PlayStation Ad

Here's your creepy commercial of the week: a Sony PlayStation ad from Argentina featuring a man who has retained his childlike wonder long past his diaper-soiling years. How do we…

November 12, 2010, 2:43 PM EST

Kevin Butler goes epic for PlayStation Move

PlayStation's vp of everything, Kevin Butler, returns in this new Deutsch spot promoting the PlayStation Move, the forthcoming motion-sensing game controller platform for the PS3, due in U.S. stores…

September 3, 2010, 9:51 AM EDT

Sony pits PS3 against the all-purpose onion

Japan gets a lot of flak for its nonsensical advertising campaigns, but the new effort pitting Sony's PlayStation 3 against a bunch of green onions surprisingly isn't one of…

August 6, 2010, 9:51 AM EDT

TV network blatantly clones Kevin Butler ad

Kevin Butler's next job title at PlayStation might be vp of retaliatory ass kicking, now that one of his Deutsch commercials has been shamelessly reproduced—in practically a carbon copy—by…

July 20, 2010, 1:36 PM EDT

PlayStation has no time for baseball's MVPs

Sony PlayStation's "director of game accuracy," Kevin Butler, has returned to his favorite hobby: insulting American League MVPs to help promote the baseball video-game series MLB: The Show.…

March 1, 2010, 10:09 AM EST

New ads say PlayStation 3 'does everything'

Deutsch/LA is back with a new campaign for the Sony PlayStation 3, and it doesn't underpromise. The new tagline is: "It only does everything." There'll be nine spots altogether heading…

August 28, 2009, 10:13 AM EDT

Wieden takes a closer look at gamers' faces

Wieden + Kennedy in Tokyo has rolled out a new Sony PlayStation 3 campaign called PlayFace, showing the facial contortions that gamers make while they're playing. It's all pretty stylish…

August 21, 2009, 1:11 PM EDT

PlayStation thinks Dustin Pedroia is a hack

There's so much to enjoy in this new "Dustin vs. PlayStation" campaign by Deutsch for the MLB '09: The Show video game. First, it's got Dustin Pedroia, the unlikely American…

March 17, 2009, 4:33 PM EDT

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