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Topic: mobile shopping

Alibaba’s Jack Ma is Adweek’s 2014 Media Visionary

Led China’s e-commerce giant to a $25 billion IPO

A former English teacher, Jack Ma became the richest man in China by leading Alibaba to a $25 billion IPO this year. The e-commerce giant (which appears on this year’s…

How Having Higher Income Affects How Men Spend and Consume Media

Rich guys are more likely to see newspaper, TV ads

Men tend to spend money on the same goods and services regardless of wealth, but the rich are roughly twice as likely to take a luxury vacation and eat organic,…

Millennials Use Apps to Beat Elders to Bargains

Ibotta studies how they shop

A new study from the Ibotta app shows why millennial-focused marketers should beef up their mobile initiatives. Not surprisingly, the study, which was based on feedback from more than 63,000 millennials, found…

Infographic: Holiday Mobile Sales

People browse on their smartphones, buy from tablets

With smartphones becoming the new shopping device, how will mobile impact holiday shopping this year? AOL put together an infographic that combined early retail sales data with AOL Networks mobile…

Apple's Passbook Problem

Company 'simply did a terrible job of releasing this platform to the masses,' says one ad exec

The idea is a good one. No more digging around in your apps and emails to find an airline boarding pass, movie ticket or that digital coupon. Apple's Passbook should serve…

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