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Topic: Mlb

Time Inc. Announces Launch of New Sports Network Partners include MLB, NHL, NBA

Sports Illustrated is making a big bet on video with the planned launch of a streaming sports network to complement its existing brand. Called 120 Sports, the new standalone business…

February 20, 2014, 10:19 AM EST

Major League Baseball Is Trying Hard to Expand Its Fan Base With Social and Video Integrations Will other leagues emulate the Fan Cave experiment?

Major League Baseball and MTV are creating a glitzy field of dreams designed to lure the 12-34 demographic by fusing the game with popular culture in a highly immersive way.  Afrojack…

January 26, 2014, 8:57 PM EST

Fox to Secure Controlling Stake in YES Network Conglomerate to take an 80 percent interest in Yankees’ home RSN

21st Century Fox on Friday announced it would take a controlling stake in YES Network, upping its of Yankees Entertainment and Sports (YES) Network, raising its ownership position in the RSN…

January 24, 2014, 7:26 PM EST

App Lets Fans Play New Call of Duty Game With Their Sports Heroes New spot for a new kind of multiplayer experience

Most gamers would say nothing beats the multiplayer experience—especially for a first-person shooter saga like Call of Duty, which just released its tenth installment, Ghosts, to millions of devoted fans. Some…

November 25, 2013, 1:53 PM EST

NFL, MLB Urge Supreme Court to Take Aereo Case Sports would move to pay TV, leagues argue

The National Football League and Major League Baseball have joined with broadcasters in asking the Supreme Court to shut down Aereo. In an amicus brief filed with the court, the…

November 18, 2013, 4:49 PM EST

Red Sox Drive Solid World Series Ratings Fall Classic rebounds from last year’s low-water mark

In clinching their third World Series title in 10 years, the Boston Red Sox helped Fox post solid, if unspectacular, ratings. According to Nielsen live-plus-same-day data, Wednesday night’s clincher delivered a…

October 31, 2013, 6:47 PM EDT

Boston Blowout Doesn’t Put a Damper on World Series Ratings Fox scores as Sox takes Game 1

An unhittable Jon Lester and a bevvy of bearded batsmen may have turned Game 1 of the 2013 World Series into a blowout, but that didn’t seem to shake up…

October 24, 2013, 5:20 PM EDT

Will Social Media Force the NFL’s Third-Most Valuable Franchise to Change Its Name? An issue that won't die

In an always-on, media-saturated world, Dan Snyder won’t be able to run out the clock for much longer. Less than a decade ago, teams like the NFL’s Washington Redskins, which Snyder…

September 30, 2013, 9:48 PM EDT

Will Controversial Sports Team Names Be Gone in Five Years? Prominent Native American activist says yes

Could the National Football League’s Washington Redskins and other pro teams with names that some groups and individuals find offensive shed those monikers sooner rather than late? Perhaps in the…

September 11, 2013, 5:24 PM EDT

David Levy Named President of Turner Broadcasting System Exec will retain oversight of sports, sales

Turner Sports boss and advertising/affiliate sales president David Levy on Monday was promoted to the role of president of the entire Turner Broadcasting System, Inc. operation. In his new role, Levy…

August 5, 2013, 1:45 PM EDT

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