Advertisement

Topic: Mccann Erickson

Nestlé Begins Corporate Image Search as Digital Review Continues

Latest moves follow media, public relations searches

Review-happy Nestlé is looking for an agency to launch a new corporate image effort, even as it seeks to shrink its digital agency roster. The corporate image assignment is for the…

Sunseeker London Yachts Assigns Its Digital Business

TBWA\Chiat\Day lands the account after a review

Another luxury travel brand has hired an agency to lead global digital marketing. TBWA\Chiat\Day in New York will create digital ads and redesign the websites for Sunseeker London yachts and its…

Reckitt Benckiser Adds 3 Shops to Its Creative Roster

W+K, Droga5, McCann come aboard after global review

After a global review of a handful of its biggest brands, Reckitt Benckiser has added three agencies to its creative roster. Droga5 has picked up creative responsibilities on Air Wick and…

Ex-Merkley Account Leader Lands at Launchpad

Tom Lamb becomes CMO

A veteran account man at Merkley + Partners and McCann Erickson has landed at a smaller agency in a bigger role. Tom Lamb, who previously was an executive group account director…

The New Head of McCann Erickson N.Y. Misses the Rain and Camaraderie of London

Chris Macdonald's transition to the agency's flagship office

Specs Who Chris Macdonald New gig president, McCann Erickson New York Old gig CEO, McCann Erickson London; chairman, McCann Worldgroup Age 47 You grew up in Oxford. Did you ever think you would work…

MRM's Mclaren Promoted to CEO

Succeeds Bill Kolb

Michael Mclaren has proven he can handle MRM//McCann’s top job: A year after he was named president of the global digital marketing and relationship management agency, he’s been promoted to…

Alex Lubar Is the New Global CMO at McCann Worldgroup

Malm-Hallqvist exits

When Alex Lubar was recruited to join McCann Erickson as North American CMO in June 2012, observers wondered what he was taking on. Lubar had been part of the winning…

CP+B's Reilly Is New Top McCann WG Creative Exec

Karlsson moves to Chevy role

Rob Reilly, the worldwide Crispin Porter + Bogusky chief creative officer who exited last month, has signed on as global creative chairman of McCann Worldgroup. As part of the changing creative…

Lindner Named McCann Worldgroup President

Ran Americas, Middle East, Africa

Luca Lindner has been promoted to president of McCann Worldgroup, a new role at the Interpublic company. The 53-year-old has been president for the Americas, Middle East and Africa since…

McCann Erickson Working Again On Verizon Wireless Spots

Carrier left agency in 2010

McCann Erickson has quietly been picking up creative assignments for Verizon Wireless, an account that left the Interpublic agency in 2010 for Dentsu’s mcgarrybowen. The latest work from McCann, “Map Gallery,”…

Advertisement