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Topic: Mark Strong

A Play-by-Play From Jaguar's Super Bowl Social Media Lair

Carmaker embraces its role as villain on Twitter

Early in the Super Bowl’s first quarter, Jaguar found itself playing defense. Lexus—not even a big game advertiser—was buying space on Twitter, piggybacking on its #goodtobebad hashtag. When you’re cultivating a…

Low Winter Sun Loses 55% of Key Demo in Second Frame

New AMC drama drops more than half of its demo despite Breaking Bad lead-in

The sun just got a lot lower: AMC's much-anticipated new cop drama Low Winter Sun lost more than half of its demo viewership in its second episode, logging a 0.5…

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