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Topic: KSL Media

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OMD Wins PetSmart Media Business Follows incumbent KSL's bankruptcy

OMD Chicago won media planning and buying for PetSmart after a review following the bankruptcy of the marketer’s previous agency, KSL Media. PetSmart spends around $90 million a year on measured…

April 2, 2014, 11:11 AM EDT

PetSmart Seeks a New Agency for Media Search begins after KSL Media bankruptcy filing

PetSmart is looking for a new agency to plan and buy media, following the Chapter 11 bankruptcy filing by incumbent KSL Media last month, sources said. The country’s largest specialty pet…

October 16, 2013, 1:04 PM EDT

Bacardi Is Mindshare's 3rd Big Win This Year Latest prize follows HSBC, Lionsgate, Summit

Mindshare’s Bacardi win in the U.S. comes on the heels of a couple of other significant prizes so far this year. Last month, the WPP Group shop successfully defended its global…

May 3, 2013, 12:53 PM EDT

Sundance Channel Goes Ad-Supported Next AMC?

After five years of generating revenue through limited sponsorships, Sundance Channel on Sept. 30 will transform itself into a fully ad-supported network. The move comes as the AMC Networks property…

March 24, 2013, 11:38 PM EDT

Bacardi Issues RFP for U.S. Media Business Company aims to complete search in March

The request for proposals that Bacardi USA distributed to interested agencies in the company’s U.S. media review is due back in the next few weeks, according to sources. Yes, Bacardi’s review…

January 22, 2013, 2:25 PM EST

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