Topic: John Schnatter

Papa John's Highlights Better Ingredients in New Campaign

Showing how the pizza is made

Papa John's is rolling out its first 60-second TV commercial, using the extended messaging time to drive home its long-held commitment to better ingredients. Missing are the usual jocks like…

7 Times CEOs Said Really Dumb, Customer-Alienating Things

Departing Lululemon chief isn't the only one to go way off-message

When yoga-apparel megabrand Lululemon announced that founder Dennis “Chip” Wilson would be divesting himself of his remaining stake in the company, HQ gave no official reason for his cashing out. But…

Papa John’s Goes Social for NFL Kickoff

Peyton Manning stars in TV ads

In its biggest social media campaign to date, Papa John’s is teaming up with Denver Broncos quarterback Peyton Manning to kick off the 2014 NFL season this week. The national chain,…

New CMO Launches Papa John's Creative Search

Pizza chain spends $120 million on media

The review of the Papa John's national creative account is starting just five weeks after Bob Kraut arrived as global chief marketing officer. Kraut, a former marketing leader at Arby's and…