Topic: Jenny Craig

Kirstie Alley Is Your Fairy Godmother in Jenny Craig's New Ad

Remind anyone else of the movie Toothless?

Kirstie Alley reunited with Jenny Craig earlier this year and planned to lose 30 pounds. Now, she's back and gets to celebrate surpassing her goal and dropping 50 pounds. The new…

Jenny Craig's New CMO Dishes on Leading 'Challenger' Brand

Leesa Eichberger emphasizes social engagement

Leesa Eichberger last month became cmo of Jenny Craig and now looks to bolster the brand in the healthy eating niche. Eichberger's two-decade marketing resume entails a dozen years in…

Ad of the Day: Jenny Craig

The weight-loss brand introduces its newest spokeswoman with a big rippin' reveal

These days, every diet program worth its weight in frozen meals has to have at least one big-name celebrity willing to prance around in something tight to show off their…

Jenny Craig, Jessica Simpson: new BFFs?

I'm sure you've all been following the Jessica Simpson weight-gain freakout that's been momentarily distracting the media from the economy. If not, peep this link. Now, consumer brands are…