Topic: Ibm

IBM's Outdoor Ads Actually Try to Be Useful and Make Cities Better

Bench, shelter, ramp

IBM's technology is helping cities get smarter in innumerable ways. Now, its outdoor advertising is doing the same—by making simple little improvements to the landscape. A triad of outdoor ads…

IBM Billboard Changes Color Based on Your Clothing

Is the company this responsive?

A billboard that changes color to match what I'm wearing? How have I managed to get along all these years without one? Now I won't have to look down at…

IBM ad likes the job Mike Bloomberg's done

As if Michael Bloomberg didn't spend enough of his own money trying to win re-election as mayor of New York City, IBM's ad budget seems to have given him a…