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Topic: Hulu

Korean Dramas Hook Millennial Viewers Who Speak Spanish and English DramaFever viewership jumped 440% in a year

Is Korean—even for those who need subtitles—the language of love? DramaFever, which claims to be the largest importer of prime-time soap-styled dramas from South Korea, would say so. The lion's share…

May 15, 2014, 9:20 AM EDT

Healthcare Giant Pushes 'ABCs of Disease' Videos With Wide Ad Outlay WellPoint tugs at heartstrings with grade-schoolers

WellPoint has debuted a kids-based video campaign called the "ABCs of Disease" that's designed to drive viewers (parents, most likely) to an online hub with its healthcare plans. Major healthcare…

March 5, 2014, 11:35 AM EST

Bravest Warriors Is Not Quite Super Enough VideoWatch Review: animated hit scores visually, while writing is passable

Like most other genres, the realm of animated superhero parodies ranges from the excellent to the terrible. Unfortunately, Cartoon Hangover's Bravest Warriors falls somewhere in the middle of the scale…

December 6, 2013, 12:00 AM EST

The Problem With the Bachelor Spoof Burning Love Creator says many viewers think the show is real

When it comes to spoofing reality hit The Bachelor, Erica Oyama may have done too good a job. When Oyama and her husband, actor/comedian Ken Marino, created Burning Love for Yahoo, the…

December 4, 2013, 10:58 AM EST

The Wrong Mans Is Easily the Best New Digital Show of the Season Actually, we're just going to go with best new comedy overall

Oh, good, the adults have arrived. Amid the stew of castoff cable properties and vanity projects, a few new shows in the digital world are distinguishing themselves as clever, original, and…

November 15, 2013, 12:43 PM EST

Longoria Doesn't Sell for Hulu New animated show debuts minus sponsor

Were the NewFronts worth it? That's the question some in the Web video industry might be asking, even as they prep for next year's week of shows. A few weeks ago,…

November 7, 2013, 12:00 AM EST

The Big Guys Want the Spotlight at Next Year's NewFronts Per IAB memo, the founding partners seek more control

The biggest companies in Web video are looking to assert more influence over the scheduling strategy for next year's Digital Content NewFronts. According to a memo from the Interactive Advertising Bureau,…

October 17, 2013, 5:00 AM EDT

AOL Stands Out Amidst Tepid NewFront Market Web video continues to surge, but big content deals lag

Seventeen NewFronts and a few months later, it’s fair to say that the market for original Web video series has been quiet. The TV upfront, while not spectacular, was once…

September 17, 2013, 6:00 AM EDT

Hulu, ABC Testing Programmatic Video Ad Selling (Updated) GroupM's Xaxis rolls out TV-style buying offering

To date, companies like Hulu and ABC have had little reason to not sell their video ad inventory the old-fashioned way, i.e. directly to buyers, since demand has been so…

September 9, 2013, 12:00 AM EDT

Hulu Nabs New Original Series From Lionsgate Wilfred creators sell 10 half-hours to streaming service

Hulu has ordered 10 episodes of a new scripted supernatural comedy called Deadbeat from Lionsgate, with all episodes directed and exec produced by TV producing vet Troy Miller (credits include…

August 27, 2013, 2:17 PM EDT

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