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Topic: Google Play

Mark Mothersbaugh Traces His Life From Blind Kid to Visionary in Great Google Play Ad

Inside BBH L.A.'s 'California Inspires Me' series

Google Play has been running a great branded content series from BBH Los Angeles called "California Inspires Me," featuring interviews—which are then set to animation—with famous Californians talking about their…

Google Brings Ads to the Google Play Store

Sponsored download suggestions are on the way

Google thinks it has found a new way for app developers to get noticed in the Google Play store, while boosting the tech giant's own revenue in the process. The upcoming…

Here's How Google Instantly Built Real-Time Ads to Promote Oscar-Winning Movies

Data showed interest in winners lasts just 15 minutes

Google hit the Oscars with a rare real-time marketing campaign, one that quickly began promoting links to buy and stream the winning films moments after stars accepted their awards. Google said…

Facetime: See Which Media Stars Came Together for This Week's Awards and Parties

From Maxim to Rolling Stone

There was no shortage of media’s elite out on the town this week. Magazine powerhouses came together to accept awards, and Soledad O’Brien stopped by AOL. Here's a look at…

Jack Black Dishes on His Childhood in Google's Illustrated Love Letter to California

Spicoli, Farrah Fawcett, Styx and more

When Jack Black was a kid in Hermosa Beach, Calif., he left a special message for the Tooth Fairy: Rather than money, he wanted Farrah Fawcett's phone number. That's just one…

'The Interview' Is Now a Rallying Cry for Freedom as It Shoots to No. 1 on Google Play

Reviews are in: Go America

Call it a showing of Christmas patriotism, at least for some viewers. The Interview shot to the top-selling spot on Google's Play store almost instantly after being released online on Christmas…

Google's Ad Dollars Keep Rising Thanks to Smart and Stealthy Moves

Shopping ads and text formats drive revenue

Advertiser spending was up about 20 percent at Google last quarter, and market experts said some of the company's strongest initiatives such as enhanced campaigns and shopping ads are helping—even…

Google Boosts Music Offerings With Songza Deal

Complements two other services in the space

Google's musical ambitions took another step forward today with its purchase of Songza, a music-discovery app that complements a streaming music service and another service that Google is developing with YouTube. "Over the coming months,…

Popular Marijuana Game Gets Pulled by Apple

Dude, where's my app?

What a buzz kill, Apple. A popular pot-themed game, Weed Firm, has been removed from Apple’s iTunes App Store. The developer, Manitoba Games, had been riding high in the app charts…

Almost Extinct, Flappy Bird Priced on eBay for Thousands

Fans look to profit after developer drops hit game

How much would you pay to play Flappy Bird? That’s a question new fans must ask themselves, now that it’s no longer available for free via app stores. The developer…

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