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Topic: Goodby, Goodby, Silverstein & Partners

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Adweek's Top 10 Commercials of the Week: Feb. 1-8 The Super Bowl unplugged, an herbal tea unhinged, and David Beckham and Nina Agdal undressed

The Super Bowl already feels a world away. But in this week's top 10, we'd still like to recognize some of the spots that weren't released before the game—specifically, RAM…

February 8, 2013, 9:45 AM EST

Costs Driving Creative Reviews Marketers say they’re increasingly focused on efficiencies but deny creativity is taking a hit, poll shows

As if there weren’t enough Orwellian examples of creative advertising reviews sans creative, along comes the global HSBC contest and a new poll that finds marketers increasingly are focusing on…

October 29, 2012, 12:00 AM EDT

Creative Commodities Chasing big biz like Chevy, J&J, shops grin and bear efficiency-based reviews

Maybe it’s a sign of the times. Like the global Chevrolet creative review before it, the outcome of Johnson & Johnson’s ongoing global creative review won’t hinge on creative or…

September 18, 2012, 3:28 AM EDT

Michael Who? Power-lunch restaurants that are the new hot spots

Across town from Michael’s, New York’s power-lunch hot spot of lore, Docks Oyster Bar has supplanted Patroon as the destination for McCann Erickson execs, while 3,000 miles away, ad types…

August 7, 2012, 12:01 AM EDT

Diversifying the Portfolio Jeff Goodby on minorities in advertising and weathering tough times

Jeff Goodby is seeking African-American applicants for the second annual Goodby Silverstein & Partners Digital Fellowship, which comes with a scholarship subsidy to Stockholm’s Hyper Island educational institute. While on…

May 1, 2012, 6:20 AM EDT

Mother's Chevy Arrives New York shop launches Web series for GM brand

Mother has given birth to the new Chevy campaign. Last week, Adweek reported the GM brand had awarded a digital project to the New York arm of the London-founded creative agency.…

October 13, 2011, 4:30 PM EDT

Chevy Turns to Mother While GM says the Chevrolet brand will stick with Goodby, Silverstein & Partners, it gives a digital project to rival agency and fuels the rumor mill

Chevrolet is trying to silence buzz in Detroit that it’s dissatisfied with its lead agency Goodby, Silverstein & Partners, and will be looking elsewhere as it assigns future projects. In…

October 7, 2011, 6:47 AM EDT

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