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Topic: Gadgets

Check-In CES: The Virtual Reality Flood

The Matrix floodgates have just been opened

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The Store of the Future Has Arrived (and No, It's Not Apple)

How brands are digitizing retail

Eighty-five-year-old Chicagoan Martin Shafron, a self-described “computer illiterate,” steps into the rotunda-like entrance of AT&T’s flagship store in the city’s high-end retail district known as the Magnificent Mile. Though Shafron…

Data Points: CES Edition

Some of the products and stats that blew us away

Illustration: Nick Iluzada

The CES 2013 Gallery

A roundup of eye-catching products from this year's CES bonanza

At last week's Consumer Electronics Show, Adweek went hunting at the Las Vegas Convention Center, looking for fun, weird or otherwise head-turning products. Inside you'll find a round up of some…

Data Points: Tech Set

Hispanics in the U.S. use many devices to go online, but they're more likely to own high-tech gadgets than non-Hispanics

Advertisers need to keep many factors in mind when marketing to Hispanics, and technology is a key one of them. Hispanics are early adopters of the latest devices, including Internet-enabled…

Get Your Geek On

At CES, the next wave of gadgets meets the media that power them (Apple and Microsoft be damned)

Hip tech-centric events like SXSW and TED have muscled into its territory, Microsoft is bailing and Apple has always stayed home. And yet, the Consumer Electronics Show has still got…

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