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Topic: food marketing guidelines

Legislation Would Use Tax Code to Stop Junk Food Ads Targeting Kids

Would close loophole for marketing unhealthy grub to children

The debate in Washington over which foods should or should not be marketed to children is far from over. And with Congress getting serious about taking up tax reform, there…

Senators Urge Nick to Stop Airing Junk Food Ads to Kids

Nutrition advocates convince four lawmakers to join fight

Nickelodeon is in the cross-hairs of food and nutrition advocates again, who have convinced four Democratic Senators to fire off a letter to the Viacom-owned net urging it to stop…

Ad Blasts Nickelodeon for Airing Junk Food Spots

Group says Nick should adopt nutrition policies like Disney and Ion

For nutritionists, when it comes to advertising junk food to kids, Nickelodeon is public enemy No. 1. Or, as the Center for Science in the Public Interest put it in…

FTC Reports Food Marketing to Children Down 19.5%

Commission urges holdout companies and media to self-regulate

Nutrition watchdogs should be pleased. Food companies are spending less money marketing to children and youth, a new Federal Trade Commission report found. Compared to 2006, food marketing targeting 2-…

Nick Targeted in Fight Over Food Marketing Guidelines

Kiddie net defends itself, citing anti-obesity programs like Birdseye

Now that President Obama has been re-elected, a fight in Washington is heating up again over the effect of food marketing guidelines on curbing childhood obesity. Targeting Nickelodeon, the Food…

Public Health Groups Target Michael Jordan Gatorade Ad

Ad features athlete during 'flu game'

A Gatorade ad showing Michael Jordan sipping the sports drink as he fights the flu and a 103-degree fever during the 1997 NBA Finals is taking Gatorade's health claims too…

Ad Industry Rebrands Self-Regulatory Unit

New name emphasizes autonomy

Changing the name of an organization is often more internal politics than external policy. But in the case of the National Advertising Review Council—now known as the Advertising Self-Regulatory Council—the…

What Advertisers Can Expect From Washington in 2012

ANA's Liodice and Jaffe predict action on privacy, food advertising regs

Online privacy and childhood obesity not only made headlines last year, they also became big issues for advertisers in Washington. To find out what lawmakers and regulators might have in…

Fed's Food Guidelines Hit Brick Wall in Year-End Budget Bill

Food and beverage advertisers called for cost-benefit analysis

The federal government's proposed food guidelines for marketing food to children hit a brick wall Thursday as Congress prepares to vote out its year-end budget package for 2012. The Consolidated Appropriations…

Groups Call for FTC to Investigate Doritos' Digital Marketing

Complaint highlights obesity debate on Capitol Hill

Doritos' digital marketing campaigns targeting teens may have won a lot of awards, but they've also attracted the attention of consumer and privacy groups, four of which are now claiming…

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