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Topic: English Premier League

What Globally Ambitious Brands Can Learn From Manchester United's Marketing Playbook

Lessons from soccer's savvy ambassadors

Team captain Wayne Rooney leads Manchester United onto the field in four U.S. cities later this month for a series of exhibition matches against American and international competition. Over the…

Fox Sports 1 Studio Shows Stumble Out of Gate

Fox Sports Live, Crowd Goes Wild deliver tiny audiences at outset

After getting off to a fast start a little more than a week ago, Fox Sports 1’s signature highlights show is having trouble finding an audience. According to Nielsen live-plus-same-day data,…

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