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Topic: Ellen

Fresh Prince of Bel-Air Still Hip With Instagram Audiences

Not quite as popular as Taylor Swift's cats, though

If you approached random millennials in the U.S. and mentioned the line, "in West Philadelphia born and raised," there's a high probability they'd not only the finish the phrase—"on a playground…

Here Are the Top Branded Instagram Videos of 2014

The Washington Post's panda was a surprise winner

Since debuting the weekly branded Instagram video charts several months ago, we've learned that marketers who were dedicated to this increasingly important social space were consistently the ones winning. That's…

NBA Player Sleds Down From Great Wall of China on Instagram

This is one way to win at social video

If you ever go to the Great Wall of China and enjoy either rollercoasters or bobsledding, the Sacramento Kings' Ryan Hollins has a pro travel tip: take the luge down…

Is Instagram Becoming a TV Substitute Like YouTube?

Its young users love social clips cut from the tube

For the past several weeks, Ellen's top-performing Instagram video has regularly blown other TV marketers out of the water when it comes to likes and shares. And in this edition of…

So Starbucks Is Really Good at Instagram Videos, Too

Coffee chain headlines the week's top brands

Whether or not Starbucks' actual coffee gets you buzzing, the retailer's marketing efforts always seem like a pretty good wake-up call to the competition. The Seattle-based brand has shown rare ability…

The 10 Best Branded Instagram Videos of the Week

GoPro and Michael Kors stand out among the winners

GoPro's ability to market itself through its own technology almost isn't fair. But you still have to marvel at how the high-tech camera marketer operates via social channels such as…

The 10 Hottest Branded Instagram Videos of the Week

Benefit Cosmetics sexily focuses on bottoms to get to the top

Benefit Cosmetics has gotten to the bottom of at least one way to rock an Instagram video—by playfully featuring the derrieres of a cute young lady in a baton twirler's…

NBA Fashion Is Ruling Instagram Video

Tops brand charts for the second consecutive week

It’s partly due to excitement currently generated by the National Basketall Association playoffs, but the pro hoops brand has been killing it on Instagram video. For the second consecutive week,…

Here Are the Top 10 Brands Using Instagram Video

UFC, NBC seem gung-ho with the format

This week's VideoWatch/Shareablee chart—the third in a young-but-ongoing series—illustrates an intriguing development about how some brands are now dedicating meaningful resources to Instagram's videos. The Ultimate Fighting Championship (UFC) and NBC's…

Top 10 Instagram Videos From Brands

The NBA is slam-dunking 15-second features

While Instagram video is just over 10 months old, it's probably high time to consistently track what brands are doing with the 15-second feature. So Adweek is teaming with Shareablee…

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