Topic: Doug Ray

Epic Wave of Media Reviews Comes at a Crucial Time for Media Buying

Negotiating upfronts while pitching clients' business

The seemingly endless fire hose of media reviews—20 in the past six months, representing some $17.3 billion in annual media spending—could not have come at a worse time. Just as agencies…

Carat Fills Client Leadership Role With Michael Epstein

Will oversee all U.S. account teams

Carat has filled its chief client officer role with chief strategy officer Michael Epstein.  The position has been vacant since Steven Feuling left the post in late 2013; he's since been…

Carat Hires Chief Strategy Officer for U.S.

Michael Epstein joins from Mindshare

Carat has hired Michael Epstein, a 13-year veteran of Mindshare, to fill the position of chief strategy officer for the U.S., a new title. Epstein, who started on May 28, will…

Agency of the Year: Carat

Landing GM and Macy's catapults Carat into consideration as a major American media shop

A year ago, it would have been a bit of a stretch to declare Carat a U.S. media-buying powerhouse. But after the year Carat has just enjoyed, there’s no denying…

Media All-Stars

A dozen of the most talented and innovative media point people for leading brands

In an expansive, ever-morphing multimedia world, never has the media buy been more complex—and never have media buyers worn as many hats. Negotiator. Analyst. Cultural guru. Digital expert. Mathematician—and in…