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Topic: Deutsch L.A.

Mophie Selects a Creative Agency Deutsch L.A. becomes the brand's first lead shop

Deutsch L.A. has won a pitch to become the first lead agency for Mophie, a smart phone case maker with plans to advertise on next year's Super Bowl, according to…

August 27, 2014, 1:06 PM EDT

Taco Bell Quietly Debuts Dollar Cravings Menu Some prices actually went up a bit in the process

With very little fanfare, Taco Bell went national this week with the 11-item, everything's-a-dollar menu that it had been testing in select locations for almost a year. The move marks…

August 20, 2014, 10:50 AM EDT

Mophie Shops for a Lead Creative Agency Smartphone case maker looks to raise its voice in marketing

Mophie—a big name in smartphone cases with batteries inside—is looking to make a big splash in marketing. The company is close to hiring its first lead creative agency, nine years after its launch.…

August 15, 2014, 7:00 AM EDT

For Key Brands, Georgia-Pacific Hires 4 New Agencies Droga5, Martin, Deutsch, Cutwater join the company's roster

Seeking a fresh approach to its core brands, Georgia-Pacific has hired four new agencies after an unconventional review. Joining G-P's creative roster are Droga5, which will handle Quilted Northern and Dixie;…

June 13, 2014, 4:41 PM EDT

Vivint Taps Deutsch L.A. Comes as 'smart home' market takes off

Deutsch L.A. wants to popularize the next generation of smart technology. The Interpublic agency has been tapped by Vivint to lead creative and strategic duties for the home automation services…

April 16, 2014, 5:06 PM EDT

Deutsch L.A. Launches First 7UP Ad Reaches out to Latinos

Deutsch L.A. is launching its first work for 7UP, an account it quietly won from mcgarrybowen last year. The spot, “Light it Up” features DJ Tiësto as part of the #7…

March 6, 2014, 2:19 PM EST

Adweek's Top 10 Commercials of the Week From Thailand to America, these ads ranged from sentimental to scatalogical

JetBlue Airways is launching a big new ad campaign from Mullen with the theme "Air on the Side of Humanity." But its big star isn't even human—he's a pigeon.

September 20, 2013, 8:56 AM EDT

It’s OK If Your Mom Is Completely Overbearing, So Long as She Feeds You Taco Bell Smothering mothers serve Smothered Burritos

Everyone knows the smother mother. She drowns you in unwanted attention and unsolicited advice—popping up where she shouldn’t, like at your office meetings, or when you’re in the shower. But…

August 6, 2013, 1:13 PM EDT

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