Topic: deceptive advertising
Bayer could be facing multiple lawsuits over disease-preventing claims for its One A Day multivitamins. Warning that it might sue Bayer, the Center for Science in the Public Interest laid…
At long last, the Federal Trade Commission released updates to what is known as the Dot-Com Disclosures, guidance for how marketers can make ad disclosures clear and conspicuous across all…
ExxonMobil hated an issue ad so much, its lawyers fired off a cease and desist letter to successfully stop Comcast from airing it before and after President Obama's State of…
Nutrition advocates chose National Girl Scout Cookie Day to take the organization to task for marketing the organization's newest cookie as "a delicious new way to get your vitamins." "It's bad…
POM Wonderful just got some not-so-wonderful news. The maker of pomegranate juice and supplements once again has been slapped down by the Federal Trade Commission for deceptively advertising that POM…
David Vladeck, the hard-charging director of the Federal Trade Commission's Bureau of Consumer Protection, is officially leaving on Dec. 31 to return to his faculty position at Georgetown University Law…
The Federal Trade Commission has created some very bad ads. The agency did it intentionally, to show mortgage companies, real estate agents, home builders and lead generators what kinds of…
The feds are looking to crack down on marketers that mislead consumers with trumped-up green marketing claims. The Federal Trade Commission announced today the final revisions to its Guides for…
Ads promoting Your Baby Can Read were nothing but fiction, says the Federal Trade Commission, citing a lack of scientific evidence backing up claims that children as young as nine…
The quick-fix exercise pitch of Ab Circle Pro, "only 3 minutes=100 sit ups!" is nothing but pump fiction. To settle Federal Trade Commission charges of deceptive advertising, the marketers of…
