Topic: Creative Week
BETC Euro RSCG led the pack at the 91st annual Art Directors Club awards Tuesday night, winning the organization's Agency of the Year honor after collecting the most cumulative trophies…
It's OK to be antagonistic in your ad. Just make sure it's sympathetic, too. That idea—that attack messaging works when it also resonates with viewers—was among those kicked around at Adweek's…
A small group of creatives who have left their top posts at big agencies to pursue other ventures kicked off the second day of Creative Week panels at Dumbo's Galapagos…
Munich-based agency Serviceplan Gruppe took Best in Show at the 2012 One Show Design awards Monday evening, for the Solar Annual Report — a document whose printed contents were only visible…
Buzzfeed president Jon Steinberg took the stage at Galapagos Art Space in DUMBO Monday, to make the now-familiar case for his publication's unique, content-based advertising model—this time, with the help…
PepsiCo brand manager Brad Jakeman would like to work with just one ad shop—if he could. "It sucks having to manage 30 agencies," he said Monday morning at the kickoff…
Brace yourselves, idea people. New York City's Creative Week 2012—the fourth annual edition of the advertising, design, boozing and schmoozing bonanza—kicks off Monday morning. A roster of industry bigwigs will be…
