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Topic: Consumer Stunts

Burger King Surprised Apartment Hunters With One Whopper of a Kitchen Upgrade A fully staffed restaurant, just for you

If you're apartment hunting for a three bedroom/two bath/one Burger King, this might be the spot for you. Spanish agency La Despensa equipped a tasty pad in downtown Madrid with a…

December 8, 2014, 1:55 PM EST

A Globe-Spanning Gift Was Secretly in Store for This London Bar Packed With Canadians Air Canada buys everyone a round to remember

Wherever you travel around the world, you'll always find Canadians gathering together, sharing stories and racking up an impressive bar tab. But this batch was especially lucky. Last week, Air Canada…

December 3, 2014, 5:21 PM EST

Baffled Shoppers Face Obstacles, Elves and Captivity in This Bizarre Discount Store Stunt Would you take this 'Adventure Quest'?

Behold! The lowest of the low-budget hidden-camera pranks has been created for discount retailer Ocean State Job Lot, and it is steeped in local commercial magic. The chain, with 116 stores…

November 24, 2014, 5:19 PM EST

Is Prankvertising Here to Stay? Share Your Take at Today's #AdweekChat Twitter chat begins at 2 p.m. ET

Few trends have dominated online marketing in recent years on the level of prankvertising and other real-world marketing stunts. Whether they're terrifying innocent passers-by or rewarding the lucky few with glamorous…

August 27, 2014, 10:43 AM EDT

Here's the Most Adorable Use of Those Personalized Coke Cans and Bottles Yet Couple's playful video goes viral

When we looked recently at the best/worst uses of the personalized #ShareACoke bottles, many of them were angry, bitter or weird. (My favorite was the Nativity scene that showed up…

August 6, 2014, 12:42 PM EDT

This Girl's Facebook Cover Photo Game Is Next Level Genius Cameos in pop-culture scenes

Just when we thought Facebook couldn't get any more ordinary, we stumble upon a user who's taken the constraints of the platform and come in like a wrecking ball into…

July 11, 2014, 1:29 PM EDT

Mom Gets Burned by Facebook for This Remake of Coppertone's Classic Ad Did Jill White deserve to be banned?

Facebook takes its no-nudity policy very seriously—so seriously that one mom found herself banned from the network for 24 hours after posting what she thought was an innocent remake of…

July 8, 2014, 7:45 AM EDT

Waiting in Line Goes From Boring to Brutal in Free-Sample Stunt Testing the limits of a cheapskate's endurance

How far are people willing to go, physically and emotionally, to get a free sample? Australian agency Clemenger BBDO continues its quest to find out by making consumers work hard…

June 10, 2014, 3:09 PM EDT

Fashion Mannequins Fall on Hard Times in Homeless Advocacy Campaign JWT raises awareness on a shoestring budget

Mannequins usually symbolize the consumer ideal of the "good life," draped in couture and jewelry in department-store window displays. But now they've fallen on hard times in a JWT stunt…

June 9, 2014, 3:30 PM EDT

Visitors to Creepy Hospital Get the Fright of Their Lives in Horror Movie Prank Owlman torments urban explorers

The makers of "Lord of Tears," a well-reviewed Scottish indie chiller, definitely ruffled some feathers with a pair of pranks that brought the film's evil "Owlman" into real life. In the…

May 30, 2014, 1:12 PM EDT

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