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Advertising Week Ramps Up on Native Ads, Data and Second-Screen More content about digital video, dynamic women and talent, too

When attendees at the 10th annual Advertising Week on Monday pick up their 263-page guide, by the sheer weight of that book, they'll know there's no shortage of content. That's…

September 17, 2013, 12:52 AM EDT

Curated Content Gives Brands a Helping Hand Marketers sate their social needs with repurposed news from outlets

Hungry for content to push out into social feeds, a growing number of marketers are adopting strategies that include repackaging articles from news sites on their own sites. For example, in…

June 19, 2012, 12:03 AM EDT

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