Topic: Citi
Orange, apparently, is the real color of money. In the Silicon Valley town of Palo Alto, Calif., within blocks of where Facebook and Google grew up, Citi’s chief innovation officer Deborah…
The outcome of Citi’s direct marketing review for North America represents a split decision. Citi awarded direct mail and collateral responsibilities for its retail bank and credit cards to Havas Worldwide,…
Citi piloted LinkedIn’s first branded community in April, erecting Connect: Professional Women’s Network as a sponsored group for members to discuss topics online, such as women-on-women bullying in the workplace.…
Frank Eliason, Citi's global social media director, teed off a discussion today at Advertising Week IX about how social media can humanize business-to-business sales calls. "Social media is the new golf…
Last October LinkedIn announced marketers would be able to post status updates to their company pages. Now the business-minded social network is adding the ability for marketers to pinpoint those…
Citi is reviewing direct marketing efforts for its retail bank and credit cards in North America. The review is in the middle stages, with the financial giant reviewing initial agency submissions.…
Citi has partnered with LinkedIn to create the Connect Professional Women’s Network, which launched April 30. The branded community is primarily a discussion board to which members can post and…
Google has launched its mobile payments service, Google Wallet, on Sprint’s network in the US. The new app lets you pay for products by swiping your smartphone against a card…
Citigroup is the latest hacker target. The company announced that hackers viewed some of its credit-card clients’ account information. Citi Cards has more than 21 million accounts, about 1 percent…
Giving vivid expression to the term "grandstanding," a couple members of New York's City Council have taken time out from grappling with the city's own financial struggles to propose…
