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Topic: Candy

Teens Drawn to Older Ladies via Snickers Peanut Butter Bars

Cross-generational appeal by BBDO

This new ad from BBDO, New York, for Snickers Peanut Butter Squared bars might seem silly and forced to some of you. But anyone who has walked through Costco on…

Snickers Makes It Easier to Unhook a Woman's Bra

The hidden benefits of not being hungry

Eating a Snickers bar not only keeps you from being Joe Pesci—it also improves your fine motor skills, which are so essential to removing a woman's bra safely and effectively.…

10 Famous Chocolate Ads to Make Easter a Little Sweeter

Spots for Snickers, Cadbury, M&Ms and more

Like it or not, Easter is largely a holiday about chocolate. The candy enjoys its second-largest sales spike of the year around this time, after Halloween, and Americans eat more…

The Spot: Heaven on Earth

BBDO puts the allure of chocolate in an everyday setting with its stop-motion gem for Dove

IDEA: Dove chocolate had a few goals for its new ad campaign—introduce bigger chocolate bars, give the brand a fresh look, and spur more everyday purchases by customers. For its…

Skittles Not Really Into the Whole Anti-Bullying Thing

New 'Tease the rainbow' spot

Skittles' new "Liar Liar" ad is just as weird as the brand's previous efforts, but also a little meaner. The poor kid's friends and mom are exploiting what looks like…

Skittles Wants to Do More Disturbing Things With Your Finger

BBDO Toronto brings back touch-the-screen videos

BBDO Toronto had a big hit last year with its Skittles Touch campaign (taking home gold Lions in Film and Cyber at the Cannes ad festival, for one thing). The…

Medical Oddities Abound in DDB's First Skittles Ads

New spots star candy-covered outcasts

[UPDATE: DDB did the "Bleachers" and "Cranky" spots. LatinWorks did "Mentor."] Skittles has a new ad agency, DDB, but the candy brand's obsession with malformed anatomy continues. In the spirit…

Mentos Erases Negative Tweets With Facebook App

But it isn't exactly a 'positive' experience

Mentos has partnered with The Martin Agency to create a Negative Tweet Eliminator app for Facebook. It isn't a bad idea, though it's executed in a way that ranges from…

Method Man Does Sweet Rap for Sour Patch Kids

Candy messes with the hip-hop star

Here's a sweet-and-sour bit of branded music: Method Man brings the pain for Sour Patch Kids, which on Tuesday released a video starring the rapper titled "World Gone Sour (The…

The Spot: Candy Machine

Fallon introduces Cadbury's Twirl Bites with a visual treat: a giant, spinning whirligig full of whimsical worlds

GENESIS: To introduce its new Twirl Bites candy, Cadbury wanted an uplifting and magical TV spot that would bring the joy of twirling to life. Fallon had the ambitious idea…

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