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Topic: Baseball

Baseball Legend Vin Scully Pinch Hits on Twitter

Hall of Famer taking over @Dodgers for tonight's game against Yankees

Long before the Internet and ESPN put every pitch and hit in your face and at your fingertips, Vin Scully's voice was the tenor of American baseball. For decades, beginning with…

MLB 'Fan Cave' Nerds Out Like Never Before With Fancy New High-Tech Toys

Breakfast unveils 'Mission Control'

Here's a fun toy for obsessive baseball geeks: the new "Mission Control" installation at MLB's "Fan Cave" space in downtown New York. There, each year, a selection of the sport's…

Dick's Sporting Goods Makes a Baseball Ad for the Ages

Inside Anomaly's masterful, single-take spot

IDEA: So much sports advertising is about glitz, glamour and superstars being superhuman. Dick's Sporting Goods wants no part of that. "You see Rory and Tiger out there hitting golf…

No Hall of Famers Means No Text for Times' Sports Section

NYT prints empty page in Thursday's paper

Every year, the members of the Baseball Writers Association of America (BBWA) vote to decide who among the sport’s top players deserves a spot in the Baseball Hall of Fame.…

There Is Crying in Baseball, and Kleenex Has You Covered

MLB tissues great for Yankee fans in particular

Just in time for Derek Jeter's broken ankle and the bitter tears of Yankee fans everywhere, Kleenex is offering customizable oval tissue boxes with postseason baseball themes. As a lifelong…

ESPN Renews MLB Rights Deal Through 2021

Network’s investment in baseball doubles to $5.35 billion

As the Book of Revelations would have it, 666 is the number of the beast. Tack six zeroes on the end and it’s also the annual fee ESPN will pay…

New Era's Chicago Rivalry Wraps With an Epic Staredown

Offerman and Robinson suddenly speechless

The Brooklyn Brothers deliver another hit in their humorous "Chicago vs. Chicago" series for sports-cap maker New Era that stars NBC sitcom actors Nick Offerman, a Cubs fan, and Craig…

Play Ball: Tribune, DirecTV Sign New Carriage Deal

Pact restores games access to more than 5 million viewers

Just in time for baseball season, Tribune Broadcasting and DirecTV signed a new carriage agreement covering Tribune's 23 TV stations in 19 markets and the national cable network WGN America. The…

Krasinski and Baldwin Playing With Fire in Latest New Era Spot

Red Sox-Yankees bickering heats up

The Red Sox and Yankees begin another series tonight, which means yet another installment—the fifth overall—in New Era's trash-talking ad series (via the Brooklyn Brothers) between Boston fan John Krasinski…

Easton's Slugger Can Hit Damn Near Anything

Brand follows viral hit with another feat of fakery

Earlier this month, Easton sports gear scored a viral hit with its "Ultimate Batting Practice" video, which was viewed more than 2 million times on YouTube. Well, if you liked…

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