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Topic: Australia

The Greatest Advertising Idea Ever Is Here, and It Will Make You Hate the Business A game changer, without a doubt

"Who needs a fucking idea these days when you've got an awesome piece of tech?" Those are the wise words of Steve Back from Ogilvy Australia in the case study below,…

June 4, 2014, 3:01 PM EDT

Honda Creates Bottled Water Brand in Honor of Vehicle That Emits Only Drinkable H2O Take a swig from that exhaust pipe

The compressed hydrogen-powered Honda FCX runs so clean, its exhaust contains only water—and it's so clean, it's drinkable. To celebrate this, Honda Australia and Leo Burnett Melbourne came up with…

May 12, 2014, 2:26 PM EDT

This Ad Has No Respect for Personal Space, but at Least Honda Does Better than some weirdo asleep on your shoulder

How do you sell a car to people who live in a city with plenty of transportation options? Simple. Offer them personal space. From there, it's cake. This new ad for…

May 8, 2014, 11:51 AM EDT

St. John Ambulance Hits the Pool for Its Latest Shocking First-Aid PSA Helpless once again

St. John Ambulance, the first-aid teaching and awareness organization, has put together some incredible, horrifying PSAs through the years. We've covered many of BBH London's ads for the group. Last year,…

April 16, 2014, 10:47 AM EDT

As Singer's Last Wish, 'I Touch Myself' Is Beautifully Reborn in a Breast Cancer PSA Stirring homage to the Divinyls' Chrissy Amphlett

Here's something I never thought I'd say: I just got weepy listening to "I Touch Myself" by the Divinyls.  In an incredibly touching tribute to the group's frontwoman, Chrissy Amphlett, some…

April 15, 2014, 10:23 AM EDT

Ad of the Day: Canon Reflects the World in People's Eyes in Beautiful New Spot OK, maybe slightly creepy

Ansel Adams famously said there are two people in every photograph—the photographer and the viewer. Canon offers its own, somewhat simpler take on that perspective in this beautiful new spot…

April 4, 2014, 8:22 AM EDT

Construction Workers Yell Messages of Empowerment to Women in Snickers Stunt So when you're hungry, you're not a creep?

Australian construction workers simply aren't themselves in this amusing stunt from Clemenger BBDO in Melbourne. In fact, they're actors who shout empowering statements to women on the street in a…

March 26, 2014, 11:27 AM EDT

Ad of the Day: This Weight Watchers Spot Is Unlike Any You've Seen Before Pursuing the incredible you

Weight loss can be one of the most deeply emotional subjects for people. Yet the category seems almost afraid of emotional advertising, preferring to go with bright, bubbly, breezy celebrity…

March 25, 2014, 1:58 PM EDT

Australia Relieved as Theft of 33-Foot Mango Turns Out to Be a Marketing Stunt Nando's admits to 'borrowing' giant fruit

There's something about roadside advertising, from Hasslehoff cutouts to giant headphones, that turns drunk morons into thieves. But every now and again, someone pulls off a heist that's so fantastic,…

March 4, 2014, 2:25 PM EST

Bourbon Ad Shows You the Peculiar Way People Get Around in Woodstock, Ky. That's just how they roll

Woodstock Bourbon's ad showing its hometown's enthusiasm for the brand is pretty funny (well, besides that "Barrellel Parking" sign—groan). But it's right on the brink of being one of those…

February 25, 2014, 4:50 PM EST

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