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Topic: Australia

DDB Australia's Chris Brown Takes New York CEO Role

Peter Hempel shifts to CEO of DDB Group

DDB has reached into its Australian group again to find a leader for its New York office. Chris Brown, who since 2012 has been Australian CEO of DDB Group, is now…

McCann Australia's John Mescall Becomes Global ECD

A creative leader behind 'Dumb Ways to Die'

McCann Erickson has promoted John Mescall, executive creative director of McCann Australia, to global ecd. In his new role, the Melbourne-based Mescall will move to New York. He joins recently hired…

McCann Melbourne's 'Guilt Trips' Train Campaign Wins Creative Effectiveness Grand Prix

Victory on other side of the tracks

CANNES, France—McCann Melbourne, which won a record five Grand Prix last year for "Dumb Ways to Die," won the 2014 Creative Effectiveness Grand Prix here on Monday for a different…

Waiting in Line Goes From Boring to Brutal in Free-Sample Stunt

Testing the limits of a cheapskate's endurance

How far are people willing to go, physically and emotionally, to get a free sample? Australian agency Clemenger BBDO continues its quest to find out by making consumers work hard…

The Greatest Advertising Idea Ever Is Here, and It Will Make You Hate the Business

A game changer, without a doubt

"Who needs a fucking idea these days when you've got an awesome piece of tech?" Those are the wise words of Steve Back from Ogilvy Australia in the case study below,…

Honda Creates Bottled Water Brand in Honor of Vehicle That Emits Only Drinkable H2O

Take a swig from that exhaust pipe

The compressed hydrogen-powered Honda FCX runs so clean, its exhaust contains only water—and it's so clean, it's drinkable. To celebrate this, Honda Australia and Leo Burnett Melbourne came up with…

This Ad Has No Respect for Personal Space, but at Least Honda Does

Better than some weirdo asleep on your shoulder

How do you sell a car to people who live in a city with plenty of transportation options? Simple. Offer them personal space. From there, it's cake. This new ad for…

St. John Ambulance Hits the Pool for Its Latest Shocking First-Aid PSA

Helpless once again

St. John Ambulance, the first-aid teaching and awareness organization, has put together some incredible, horrifying PSAs through the years. We've covered many of BBH London's ads for the group. Last year,…

As Singer's Last Wish, 'I Touch Myself' Is Beautifully Reborn in a Breast Cancer PSA

Stirring homage to the Divinyls' Chrissy Amphlett

Here's something I never thought I'd say: I just got weepy listening to "I Touch Myself" by the Divinyls.  In an incredibly touching tribute to the group's frontwoman, Chrissy Amphlett, some…

Ad of the Day: Canon Reflects the World in People's Eyes in Beautiful New Spot

OK, maybe slightly creepy

Ansel Adams famously said there are two people in every photograph—the photographer and the viewer. Canon offers its own, somewhat simpler take on that perspective in this beautiful new spot…

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