Topic: Apple
It turns out pros are behind the Apple-fanboy spoof ad (above) of the Verizon Droid ad spoofing Apple ads. The Wall Street Journal's Digits blog has an interview with the…
Apple is moving quickly to try to dampen the early enthusiasm over Microsoft's Windows 7. And this new "Get a Mac" ad, with John Hodgman breaking his promises through the…
E-mail pitches that begin "I am running the Boston Marathon dressed as a giant iPhone on Monday" remind me why I hate living on the route of the famous race.…
In its ongoing effort to rehabilitate the nerdy, bureaucratic image cemented in consumer minds via the Apple ads, Microsoft has released a couple more "Laptop Hunters" commercials from Crispin Porter…
This new Microsoft ad by Crispin Porter + Bogusky makes a pretty compelling case for the affordability of PC laptops versus Macs. But it has also riled Apple lovers, and…
With Apple striking back at Microsoft for striking back at Apple, you know it's just a matter of time before there's blood in the streets. Now, Canada's Accident Factory brings…
We've been oddly silent on Microsoft's new "I'm a PC" ads by Crispin Porter + Bogusky. Probably this is because they're good, and saying Microsoft ads are good is like…
Apple's done quite a few of these Flash-based PC and Mac ads, but the latest one, designed to run on news sites (and currently live on NYTimes.com), is especially well…
The Mojave Experiment, a Microsoft PR effort unrelated to the upcoming Crispin campaign, went live at the end of July. In a simple taste-test experiment, they asked people who had…
I've taken the liberty of writing a script for the first Jerry Seinfeld spot for Microsoft's big upcoming campaign. I set it against a white background. Seinfeld is dressed like…
